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| Denso Wave : The Inventor od QR Code |
What is a QR Code?
- It is a two-dimensional square barcode which can store encoded data.
- Most of the time the data is a link to a website (URL).
Introduction
In this era of digital, QR Codes are best seen on advertisement, flyers, posters, magazines, and others that can easily spot these two-dimensional barcodes around you. QR Codes let you interact with the world using your smartphone.
Specifically, a QR Code extends the data at disposal on any physical object and create a digital extent to marketing operations. This technology enables and speeds up the use of mobile web services: it is a very creative digital tool.
Specifically, a QR Code extends the data at disposal on any physical object and create a digital extent to marketing operations. This technology enables and speeds up the use of mobile web services: it is a very creative digital tool.
Interactive actions
When scanning a QR Code using smartphone, you get an immediate access to its content. The QR Code reader can then carry an action, like opening your web browser to a specific URL. Other actions can be triggered, like storing a business card in your smartphone's contact list or connecting to a wireless network.
History
QR Codes were created in 1994 by Denso Wave, a Japanese subsidiary in the Toyota Group. The use of this technology is now free. The QR Code is not the only two-dimensional barcode in market, another example is the Data Matrix code.
QR Code is the most famous 2D barcode in the world. It has gained its success in Japan since the 2000s where he is now a standard. In 2011, an average of 5 QR Codes were scanned daily by each Japanese - more than the average number of SMS sent!
In 2010 QR Codes started to expand in the USA then in Europe where they can notably be seen in advertisements.
In 2010 QR Codes started to expand in the USA then in Europe where they can notably be seen in advertisements.
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